Our 2020 Flavor Trend Predictions

It’s our favorite time of the year: when we get to talk about the tastes and flavors that we believe will define 2020. Check out some of our predictions below, and visit our blog for more in-depth coverage!

• Forever Young: The childhood favorites we associate with glee and bliss – cereal milks, carnival-inspired flavors, candy crossovers, and more.

• Elevated Classics: The classic flavors we know and love – vanilla, chocolate, caramel, coffee, strawberry, and more – with a touch of sophistication and excitement.

• Spiced to Sell: Sweet spices used beyond LTOs and seasonal products – chai apple cider, clementine cardamom, spiced cranberry, vanilla anise, and more.

• Sophisticated Sour: Tart and sour flavor profiles will soar – a trend heralded by the rapidly rising popularity of new varieties of fermented drinks, vinegars, tonics, and alcoholic drinks.

• More Mallow: Marshmallow has seen a resurgence over the past few years, and we expect it to continue upscaling in 2020.
  
  

Click here for the full list!

Solving Taste Challenges in Keto

Brands have opportunities to cater to the keto audience by making their lifestyle more attainable and boosting their confidence that they can indeed maintain the compliance they need to achieve the results they want. Download our white paper to learn more about how natural, foundational flavors can create opportunities for formulators and marketers to appeal to keto consumers.

TASTE FOUNDATIONS

Vanilla, tea, coffee, and cocoa – our sustainably sourced, premium extracts and concentrates.

TASTE IMPROVEMENT

Flavors that are custom-configured and application-specific to deliver unique tastes and desired functional attributes.